Ideological Merging • Departmental Collaboration • Brand Execution
T H E G O A L
Produce a comprehensive guide for an
established soda brand whose public image
is effected by falsified information via social media.
W H A T ’ S I T A B O U T
The first of many collaborations with various brands,
the guide acts as supplementary tool
for brand managers to identify & rectify untrue posts.

